Understand
Your goals, market, current marketing system, and what your buyers see when they ask AI about your category.
Founder-led · Digital strategy for the AI era
When your buyers ask AI who to trust, be the answer.
ChatGPT, Gemini, Claude, and Perplexity now shape the shortlist before anyone visits your website. Zillen makes sure your brand shows up - accurately, favorably, and ahead of your competitors.
Then we build the marketing system that turns that visibility into growth. Senior strategy, flexible execution, no agency overhead.
Tracking ChatGPT / Gemini / Claude / Perplexity / AI Overviews
25+ years across
AssociationsNonprofitsHealthcareProfessional servicesPublic sectorB2BConservationEducation
Sound familiar?
Growth problems rhyme - whatever your sector
Organizations come to Zillen sounding different but describing the same three things.
01
“When someone asks ChatGPT who to trust in our space, we’re not the answer. Or worse, we’re described wrong.”
Start with the Audit → 02“We’re doing a lot of marketing. We honestly can’t tell you what’s working.”
Start with the Audit → 03“Our website looks fine. It just doesn’t produce anything.”
Brand & Website Engine →What We Do
Three ways to start. One system behind all of them.
Zillen approaches marketing as one connected growth system: website, content, search and AI visibility, campaigns, and reporting working together. We start wherever the leverage is highest for you.
Start here
AI Marketing Systems Audit
Know exactly where you stand - with AI engines, with search, and across your whole marketing system. A scored diagnostic with a prioritized 90-day roadmap your team can actually execute. Begins with the free Radar scan.
Explore the Audit → 02Brand & Website Growth Engine
How you show up, everywhere you show up. Positioning, identity, messaging, and a website engineered to convert visitors and get cited by AI engines - built as one system.
Explore the Growth Engine → 03Strategic Advisory
A senior strategist on call, without the full-time hire. Clear decisions, prioritization, vendor direction, and executive visibility programs when raising your leaders’ profile is part of the plan.
Explore Advisory →And when the roadmap calls for it, we deliver: campaigns and content programs across social, paid, and email · SEO and answer-engine optimization · reporting and insight systems · practical AI workflows and governance · fractional marketing leadership. Surfaced by findings - never sold as a menu.
Explore what we do
25+ years of marketing strategy
Our Founder
Senior strategy on every engagement. That’s the whole model.
Zillen was founded by Line Storgaard-Conley, a marketing strategist with 25+ years leading growth for national organizations across health, conservation, professional services, and the public interest.
Clients work directly with senior strategy. When a project needs specialist depth, Zillen assembles vetted independent experts around it - briefed and quality-controlled by the same senior lead.
Big-agency capability, without the big-agency layers.
Founder & Lead Strategist
Connect on LinkedIn
More about Zillen How We Work
Understand the system. Find the lever. Build. Connect.
Whether the engagement is a two-week audit or a year of advisory, the method is the same. It’s why one senior voice outperforms a stack of channel specialists.
Find the lever
The highest-impact gap, backed by measurement, not guesswork. Sequence is everything.
Build
The immediate deliverable: the roadmap, the brand, the website, the campaign, the content engine.
Connect
Every piece wired into the broader system, so nothing operates in a silo.
AI Visibility Radar
What is AI telling your buyers about you?
The free Zillen AI Visibility Radar scans how your brand shows up across ChatGPT, Gemini, Claude, Perplexity, and Google AI Overviews - and returns a directional visibility score with the factors behind it.
- The shortlist forms before you’re in the room. Buyers act on the AI answer, often without clicking.
- Wrong is worse than missing. Stale descriptions and a competitor’s framing become your first impression.
- You can’t fix what you haven’t measured. The score shows where you stand; the audit shows what to do.
Contact
Find out what AI is saying about you.
Start with the free Radar scan, request the full audit, or just tell us what you’re trying to figure out - a stalled plan, an underperforming site, a campaign question. We’ll tell you honestly what we’d look at first.
[email protected]
Remote · United States